Bookboost AB

Gain actionable insights with detailed analytics across messaging, campaigns, and tasks. Monitor key metrics, evaluate performance, and optimize your communication strategy effectively.

Reports

The per-guest view of a campaign: who it was sent to, who it failed for and why, what is still queued, and how to find one guest quickly.

The Schedules tab on a campaign report

What the Reports tab on a Journey shows, what each metric counts, and what a high Failed count actually means.

Journey reports

What the Reports tab on a Broadcast shows, what each metric counts, and how revenue is attributed.

Broadcast reports

What the Reports tab shows on a Journey and on a Broadcast, and how to read each figure.

Campaigns

What Sent, Opens, Failed, bounces, Clicks, CTR, and Unsubscribed each count in Bookboost's campaign reports, and what they tell you.

Email marketing metrics explained

Where the Marketing dashboard lives, the nine KPIs, the subscriber figures, and the three tabs. Includes why its open rate differs from the Broadcasts list.

The Marketing Dashboard

Campaign KPIs and subscriber stats in one view, and what each email metric actually counts.

Marketing Dashboard

What the Campaign reports section covers: the Overview, Reach and Campaigns screens, and how the period selector works.

Reports overview

What each report covers and where to find it.

Overview

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A quick lap of the product so you know where everything lives.

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